If you write a blog about a specific
subject, it is called Viral Marketing. This means that the information will
spread around the internet like a virus. The readers will value your work and
keep visiting your blog. They will tell others about it and recommend it.
If I am honest I do not count on my
books selling much better because of my blog. Some of you will buy my books out
of curiosity and I will be grateful for that. But what I am counting on is
getting new friends, with whom I will be able to communicate via e-mail,
Twitter, LinkedIn, etc.
Later I intend to start sending out free
short thrillers, which will serve as a magnet for those readers who are
interesting in the genre I write. And that is the real viral marketing that
turned John Locke into such a success. You can read more about his success in
the book: How
I Sold 1 Million eBooks in 5 Months!
I ask you to contact me also via
Twitter or e-mail. I will post on Twitter useful links about publishing and via
e-mail you will receive a free short story a few times a year. And I promise
you I will not pester you and will advertise my books only occasionally.
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